Strategic Communications, Engagement & Marketing for organisations Shaping North Queensland.

TRUSTED SUPPORT WHEN YOU NEED IT MOST.

ABOUT US

Since 2009, Crystal Clear has been trusted by more than 200 organisations across North Queensland to provide experienced advice and practical support across communications, stakeholder engagement, media, marketing and advocacy, working across a diverse range of industries. From senior advisory and executive training through to hands-on delivery and coaching, we help organisations communicate clearly and engage with the right people to achieve outcomes that make a difference. With strong networks across government, media, industry and community, we bring a grounded, experienced, regional perspective to every project.

Our Services

We provide experienced, practical support across strategic communications, stakeholder engagement, marketing and advocacy, helping organisations communicate clearly, build strong relationships and get results.

From strategy through to delivery, we focus on what matters and deliver where it counts.

  • Clear, confident communication when it matters most

    We help you shape your message, manage issues and communicate with confidence, internally and externally.

    What we do

    • Strategic communications (Townsville & North Queensland)

    • Communication strategy and planning

    • Key messaging and storytelling

    • Internal and change communication

    • Media relations and management

    • Issues and crisis management

    • Writing (speeches, reports, submissions)

    • Case studies, awards and presentations

    • Tender and submission writing

  • Building trust and influencing outcomes

    Successful outcomes rely on strong relationships and having the right people in the room.

    We work with organisations across Townsville and North Queensland to bring stakeholders together, build alignment and support informed decision-making, then translate that into clear, credible advocacy that influences outcomes.

    How we work

    We take a practical, collaborative approach—using our local knowledge and networks to:

    • Bring the right people together early

    • Build trust and open, constructive conversations

    • Align stakeholders around shared priorities

    • Clarify your position and key messages

    • Engage effectively with all levels of government

    • Support conversations that lead to decisions and action

    What we do

    • Stakeholder engagement (Townsville & North Queensland)

    • Community engagement and consultation

    • Stakeholder mapping and analysis

    • Engagement strategy and delivery

    • Facilitation and workshops

    • Government and stakeholder liaison (all levels of government)

    • Advocacy strategy development

    • Policy positioning and submissions

    • Briefing documents and reports

    • Stakeholder alignment for advocacy

    • Conflict and complaint management

    • Reporting and insights

  • Marketing that works

    We help you get clear on what you offer, how you communicate it and who you need to reach.

    We work with you to understand where you need to show up (and just as importantly, where you don’t) so you can focus your time and budget where it will have the greatest impact.

    Our approach is simple: what you say, who you say it to and how you deliver it, helping you connect more effectively, achieve meaningful results and support your broader business strategy.

    What we do

    • Marketing strategy

    • Brand development and positioning

    • Campaign planning and delivery

    • Digital marketing strategy

    • Social media strategy and management

    • Content planning and creation

    • Audience insight and targeting

    • Small business coaching and support

    • Outsourced Chief Marketing Officer (Fractional CMO)

  • Bringing your story to life

    We help you share your story through video and content that is clear, engaging and aligned with your broader communications and marketing.

    Telling your story in a way people understand, connect with and remember.

    What we do

    • Video planning and strategy

    • Project and campaign storytelling

    • Content creation

    • Social and digital content

  • Building confidence, capability and clarity

    We help leaders and teams communicate clearly and lead with confidence.

    Through practical, tailored training and coaching, we build real capability, supporting individuals to engage effectively, handle media and present with clarity.

    We work with organisations across Townsville and North Queensland to deliver training that is relevant, hands-on and grounded in real-world experience.

    What we do

    • Media training (Townsville & North Queensland)

    • Executive communication coaching

    • Marketing and communications coaching

    • Spokesperson training

    • Presentation and public speaking coaching

WHAT WE DO